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U.S. Latinos


The U.S. Latino population was estimated to number 38.5 million.


The U.S. Latino population was estimated to have grown to 45.4 million, an increase of 18% since 2002.


Latinos represented 15% of the total U.S. population but have accounted for 50% of the total U.S. population growth since 2002. U.S. Latino purchasing power was estimated to be $845 billion with economic influence projected to grow upwards of $1 trillion by 2014 and surpass $3 trillion by 2027.


The U.S. Latino population surpassed 50 millions, up 43% since 2000 census, and represented 55% of total U.S. population growth.


Latinos number 53 million and the U.S. Latino population ranks as the 2nd largest Latino population in the world, behind only Mexico. U.S. Latinos that “speak some Spanish at home” are expected to number approximately 36 million, making U.S. Latinos one of the largest “Spanish-speaking” populations in the world.

Source: Global Insight, The Latino Consumer Market in 2007 and Forecasts to 2027, U.S. Census Bureau.